Marketing Segment Report
Market Research & Strategy Presentation Design This presentation was designed to translate complex healthcare research into clear, consumer-centered insights for marketing and brand teams. Using findings from mixed-methods research, it visually communicated how people evaluate healthcare providers and where opportunities exist to better engage and educate consumers. The design emphasizes clarity, narrative flow, and strategic […]
Publication Design
Publication Design My publication design focuses on creating clean, engaging, and well-structured layouts that tell a clear story while maintaining accuracy and brand consistency. I design magazines and editorial content that are visually polished, easy to navigate, and built for high-volume production. My work has been recognized with a Gold Healthcare Advertising Award for CHRISTUS […]
Chattanooga Coin Branding
Chattanooga Coin Branding Problem: Chattanooga Coin needed to communicate both its long-standing heritage and its relevance to a new generation of collectors. The brand required a visual identity that conveyed trust, expertise, and timeless value without feeling outdated. Solution: We designed a logo blending classic typography with a clean, modern emblem. This balances tradition and […]
Northside Neighborhood House
Northside Neighborhood House Branding Creating a logo and brand identity for Northside Neighborhood House was a meaningful design challenge rooted in community, compassion, and clarity. As a nonprofit dedicated to empowering individuals and strengthening families in northern communities, the brand needed to reflect trust, support, and a strong sense of place. Before diving into visuals, […]
Mohawk Logos
https://bnormandesigns.com/wp-content/uploads/2025/12/Mohawk-Reel.mp4 3 Logos For Mohawk Industries MyMohawk Logo I designed the MyMohawk logo for Mohawk Industries’ internal employee website, establishing a cohesive visual identity for a centralized platform delivering company news, benefits information, and internal resources. The design emphasized clarity, accessibility, and brand consistency to support effective communication across a large, diverse workforce. MEL (Mohawk […]
Choo Choo Rentals
Choo Choo Rentals I created a refreshed logo and social media campaign for Choo Choo Rentals to modernize their brand while reflecting their local roots. The new logo blends Chattanooga’s “Choo Choo” heritage with a clean, trustworthy look. I also developed a cohesive social media system with templates, messaging, and visuals that highlight their affordable […]